Work with local creators
Partner with creators across Europe and North America to make content relevant to their audiences.
Social discovery
Turning creator engagement into new users.
Yubo needed an acquisition strategy that felt relevant to audiences across Europe and North America. We worked with local creators to publish content, then used organic audience response to identify posts for paid amplification.
35%More monthly sign-ups
Increase in monthly sign-ups through a creator-led acquisition strategy.
Services
- Creator strategy
- Influencer marketing
- Paid amplification
01 / Context
The challenge.
Yubo needed an acquisition strategy that felt relevant to audiences across Europe and North America.
02 / The work
The approach.
Learn from organic response
Use audience engagement with creator posts to identify content for paid amplification.
Connect content with acquisition
Bring creator discovery and paid amplification together to support new user sign-ups.
