Rising CAC
Customer acquisition costs increasing across all channels
Ecommerce
Grow ecommerce revenue profitably.
Connect media buying, creative and retention around acquisition cost, conversion rate and customer value.
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E-commerce Marketing Challenges We Solve
Acquisition costs, conversion rates and repeat purchases determine how much room an ecommerce brand has to grow.
Attribution Issues
Difficulty tracking customer journey across touchpoints
Cart Abandonment
High abandonment rates affecting conversion efficiency
Scale Challenges
Maintaining profitable growth while scaling spend
Our E-commerce Approach
We connect acquisition, conversion and retention so media decisions reflect the value of each customer.
Specialized E-commerce Services
What’s included
Shopping Campaigns
Improve product feeds and shopping campaigns to help customers find and buy your products.
- Product feed optimization
- Smart Shopping campaigns
- Performance Max setup
Working together
Questions about working together.
How does 9AM address rising Customer Acquisition Costs (CAC) for e-commerce brands?
We first identify what is increasing acquisition costs, such as weak creative, poor audience quality, inefficient bidding, low conversion rates, or overreliance on one channel. Then we improve the areas that have the strongest impact on CAC, including ad testing, landing pages, product feeds, attribution, and customer value.
Can 9AM help reduce cart abandonment and improve conversion efficiency?
Yes. We review product pages, carts, and checkout steps to identify where shoppers lose confidence or encounter friction. This may involve improving offer clarity, page speed, mobile usability, checkout flow, retargeting, and abandoned cart communication. We focus on generating more revenue from the traffic you already pay to acquire.
What retention marketing strategies does 9AM use to increase customer lifetime value (LTV)?
We use customer behavior and purchase patterns to shape post-purchase communication, replenishment reminders, loyalty offers, product recommendations, retargeting, and win-back campaigns. Our team also separates high-value customers from one-time buyers so each group receives messaging based on its likely next action rather than the same promotion.
Does 9AM manage product feed optimization and shopping campaigns?
Yes. We improve product titles, descriptions, categories, images, pricing, availability, and other feed details so shopping platforms can match products with more relevant searches. We also manage campaign structure, product grouping, exclusions, bidding, and Performance Max assets to direct more spend toward products with stronger margins and conversion potential.