Snapchat
Snapchat Advertising
Reach young audiences with innovative AR experiences and creative ad formats on the pioneering camera app.
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Snapchat Ad Solutions
Full-screen, immersive ad experiences designed for mobile-first engagement
What’s included
Snap Ads
Full-screen vertical video ads that appear between Stories
- Swipe-up actions
- App installs
- Website visits
Client stories
The work behind the numbers.
Working together
A few good questions.
How do you decide between Snap Ads, Story Ads, and Collection Ads?
We choose the format based on the campaign objective and the action you want users to take. Snap Ads work well for driving traffic and conversions, Story Ads support broader content discovery, and Collection Ads are better suited to showcasing multiple products and encouraging shopping.
How do you decide whether a campaign should use AR or standard video ads?
We look at the product, campaign objective, creative concept, and expected user interaction. AR works best when customers benefit from trying, exploring, or interacting with a product, while standard video ads are usually more effective for storytelling, product education, and direct response campaigns.
Can you use first-party customer data for Snapchat targeting?
Yes. We use CRM lists, website activity, app activity, and purchase data to build custom audiences on Snapchat. From there, we use the strongest customer segments to create lookalike audiences and reach new users with similar characteristics.
How do you adapt creative specifically for Snapchat instead of reusing TikTok or Instagram videos?
We design creative around Snapchat's viewing behavior, camera-first experience, and shorter attention span. Elements such as pacing, visual composition, text placement, and calls to action are adjusted so the content feels native instead of recycled from another platform.