Search intent and account structure
Review search terms, keyword coverage and negative keywords. Group demand by what the customer needs and the offer that answers it.
9AM helps Miami teams connect Google Ads, search intent and landing pages with qualified enquiries and sales. Plan targeting around the places you serve and keep local performance visible.
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A lower cost per click means little if the traffic does not convert. We review the conversion goal and the quality of the data before changing bids or expanding spend.
Review search terms, keyword coverage and negative keywords. Group demand by what the customer needs and the offer that answers it.
Review product coverage, feed quality and conversion signals. Evaluate automated campaigns against business outcomes and the reporting available.
Check that the promise in the ad carries through to the page. Identify gaps in the offer, page experience or conversion path.
Check conversion actions for duplication and relevance. Review spend against acquisition cost, sales quality and the limits of the attribution data.
Miami city and a wider Miami-Dade County service area should not be treated as interchangeable. We agree on your coverage and use the available geographic reporting to review enquiry quality. If your team serves customers in more than one language, we also discuss separate ads, landing pages and sales follow-up before adding language-based campaigns.
Look at recent performance, search terms, geographic settings and tracking. Agree on the issues that need attention first.
Define what each change is meant to learn. Review results before expanding budgets, with enough time to account for your conversion cycle.
Client stories
Working together
We can discuss that requirement during scoping. The ad, landing page and sales response need to support the same language. We confirm the creative and delivery responsibilities with your team before including additional-language campaigns.
We agree on the definition with your sales team and review the data available in your CRM. Connecting qualified leads or sales back to campaigns depends on your tracking setup, permissions and data quality.
Yes. We agree who owns campaign changes, creative, landing pages and approvals. Shared reporting keeps the work connected to your team’s commercial priorities.
That depends on the account’s starting point, conversion volume and sales cycle. The initial review establishes a baseline and a practical testing period. We do not promise a fixed return or a universal timeline.
Microsoft Ads is part of the search scope we can discuss. We assess whether its audience and available demand fit your business before recommending additional spend.