Amazon Advertising
Amazon Advertising. New York.
Build and manage Sponsored Ads and Amazon DSP around margin, marketplace performance, and your wider paid media mix. Connect Amazon spend with DTC growth across New York’s competitive market.
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Services We Offer as an Amazon Ad Agency in New York
Sponsored Products, Brands, and Display Ads structured around margin, search demand, and the fast launch cycles common in New York.
Programmatic display and video that extends Amazon audience reach across your broader media mix.
Product content and catalog structure refined so paid traffic lands on listings ready to convert, even across larger, frequently updated catalogs.
Brand content built to support launches, seasonal pushes, and high intent product discovery on Amazon.
Amazon spend coordinated with Meta and Google for NYC brands managing marketplace, DTC, and retail growth at the same time.
TACoS, ACoS, margin, and sales reporting built around Amazon profitability.
The process
How We Build Amazon Growth Strategy for New York Brands
01Brand & Market Research
First, we identify where campaign structure, search behavior, ASIN performance, and inventory are limiting growth. For New York brands managing frequent launches and multiple sales channels, this creates a clear priority list.
02Prioritize Products and Budget
Then, our team turns those findings into a phased plan around priority products, budget allocation, and upcoming launches. The roadmap reflects your brand’s merchandising calendar and growth priorities without forcing a full account rebuild.
03Scale Proven Demand
Once performance signals are clear, we move your budget toward relevant products and search terms showing the strongest commercial potential. As New York brands move through launches, promotions, and seasonal peaks, the plan adjusts around demand and inventory.
Why NYC Brands Choose 9AM for Amazon Advertising
Margin-Led Decision Making
Campaign decisions are grounded in margin, TACoS, product economics, and the commercial realities of scaling in New York’s competitive consumer market.
Amazon-Native Expertise
Our team understands the relationship between Amazon’s ad stack, catalog health, retail readiness, and marketplace performance at the level specialist brands need.
One Performance Team
Amazon and broader paid media decisions are taken in one performance team to reduce handoffs when priorities, budgets, or launches change.
Built for Multi-Product Growth
We build campaign structures that can expand with larger catalogs, seasonal launches, and growing spend without a full account rebuild.
Client stories
The work behind the numbers.
9AM in New York
Working together
A few good questions.
Can 9AM take over an existing Amazon account without rebuilding everything from scratch?
Yes. We start by reviewing your current campaign structure, search terms, bidding logic, catalog setup, and historical performance. Strong elements can stay in place, while inefficient structures are revised gradually so the account keeps running without an unnecessary reset.
How do you separate branded and non-branded search in Amazon campaigns?
We structure branded and non-branded terms separately so we can clearly evaluate your spend, bids, and performance. We use branded search to capture shoppers already looking for the brand, and non-branded search to reach shoppers searching by product, category, or need.
How do you balance Amazon ads with DTC and retail growth?
We look at Amazon alongside Meta, Google, DTC performance, retail priorities, inventory, and margin. For NYC brands operating across several channels, budget decisions reflect where each channel is creating demand, capturing sales, and contributing to the wider growth plan.
How does 9AM adjust Amazon advertising around Prime Day and major promotional periods?
Our team adjusts budgets, bids, product priorities, and promotional ASIN coverage ahead of peak periods based on inventory and expected demand. During the event, we shift spend toward products and search terms showing the strongest conversion signals.